Steer Davies Gleave is helping the Los Angeles-based Mount Saint Mary’s University (MSMU) to prepare a new multimodal commuter program for its students, faculty and staff. This marketing and branding project follows a comprehensive Transportation Demand Management (TDM) Action Plan, which SDG developed for MSMU last Spring.
This new program, called 'The Mount in Motion', will tie together the University’s existing shuttle, parking and transit services with its new Zimride-based carpool matching system and Enterprise vanpool and car share programs.
SDG is working closely with the University and its service providers to create a unified brand and marketing campaign through events, print, electronic and social media.
We look forward to 'The Mount in Motion’s' launch in January 2016!
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